Simulate your career before making the jump.

Pathly is a mobile career simulation platform. The goal was to help people make career transition decisions based on real data instead of assumptions.

Career decisions are made without real data.

Most people decide to change careers, move cities, or invest in education based on opinions and incomplete information. There is no tool that simulates career scenarios with structured financial projections.

A simulator that turns uncertainty into clarity.

The user enters their current role, experience, city, and desired career. The platform returns salary projections, cost of living comparison, and a Career Readiness Score that shows how prepared they are for the transition.

Persona first, screens second.

Defined the core persona: a professional in career transition, 25 to 35 years old, with financial doubts about the change. Mapped the main flow from onboarding to simulation. Focused on data hierarchy since the product is essentially an information visualization tool.

Academic project. No live metrics.

Data-heavy products require solving information architecture before making any visual decisions. Trying to design layout before structure meant rebuilding from scratch. My role: product definition, information architecture, user flow, UI design.

Black and white portrait of a man with a beard and glasses

Giovanna Falcon

Product & UI/UX Designer

cib

Contact

Open to remote opportunities in the US and Canada. I'll respond within 24 hours.

© Copyright 2026. All rights Reserved.

Black and white portrait of a man with a beard and glasses

Giovanna Falcon

Product & UI/UX Designer

cib

Contact

Open to remote opportunities in the US and Canada. I'll respond within 24 hours.

© Copyright 2026. All rights Reserved.

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